When I researched the indistinctly captured signage in my holiday snap of this Ottoman era kiosk in Instanbul I found someone had posted a photo (on an online forum discussing colas) taken from exactly the same position! It was partly due to that co-incidence and partly to an increasing awareness of the urban white noise of product branding that prompted me to examine the appropriation of public space by commercial interests.

The wall of buidings on the left is, in the computer file, actually a flat image crudely 'corrected' to assume a rough approximation of the true perspective. Signs such as Call Shop Internet, Iskender and the downward pointing arrow are modelled in 3D and 'attached' to the wall where the original signage stood. This sort of smoke and mirrors extends to the shop window on the right; no suitable Turkish image could be found in my archive so I substituted one taken in suburban Melbourne. One of the pleasures of this quite nerdy technology is the extensive possibility of fooling the eye and embedding subtle puns where viewers who look closely will wonder about these anomalies.